The 2010 Shanghai EXPO is coming to the end. While a lot of media focus on the investments and tourist industry profits from this event, this story written by an American journalist attracts my eyes by discussing the actual contents and impacts on the US Pavilion. It evaluates the public concerns and points out the skeptical opinions which is unique among so many reports.
Firstly, the headline is enough attractive. She expressed her view clearly and strongly by saying that "US Pavilion falls flat with skeptical Chinese audience". Not like some other western media who always show their powerful and supreme position in the world, this article truthfully told the public how Chinese people question the American and the originality ideas of its Pavilion.
Secondly, the journalist wrote in the first person. She humourously said she "expected to feel some glimmer of national sentiment", but she found she cannot get the ideal results. Also, she use the sentence " the Chinese audience would have a similar reaction" to keep the Chinese audience close.
In addition, the journalist use several separate films to demonstrate the ways the American designers "to flatter the Chinese". She made the story vividly and made the audience to feel like YOU just participated in those moments. From her own feelings, the readers know both the pro and con impressions from the Chinese visitors which support the article comprehensively.
However, Chinese media always concentrated the achievements of the Shanghai Expo 2010 especially because of China National Day. The Chinese typical stories from the official media were all talking about how this event "made history and set new standards for World Expo", how it "thronged with record number of visitors" and how the "series of activities held to mark" the special day.
Instead, in my opinions, just like the American journalist said in her stories, the journalists should insist a skeptical attitude rather than follow "the clichéd attempts at sentimental propaganda".
Relative links:
http://opinion.globaltimes.cn/foreign-view/2010-09/577799.html
http://www.swissinfo.ch/eng/news_digest/Swiss_Pavilion_chairlift_goes_back_into_action.html?cid=28453816
http://www.hindustantimes.com/Dragon-wants-to-dance--like-the-elephant/Article1-606663.aspx
http://www.english.globalarabnetwork.com/201010017487/Economics/china-morocco-participation-in-shanghai-expo-to-foster-bilateral-ties.html
http://www.liverpooldailypost.co.uk/views/liverpool-daily-post/2010/10/01/pavilion-adventure-poised-to-pay-off-92534-27377228/
http://news.xinhuanet.com/english2010/china/2010-10/01/c_13538587.htm
http://www.china.org.cn/travel/expo2010shanghai/2010-09/24/content_20994386.htm
http://english.peopledaily.com.cn/90001/90783/91300/7156153.html
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